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Sales and Marketing Silent War – Part II
Part II ( Continued) Purpose Driven Compensation Plan: Part of the reason why marketing and sales act as rivals rather than partners lies in their planned compensation structure. The sales organization should design [...]
Sales and Marketing Silent War -Part I
Why is sales and marketing alignment such a difficult thing to accomplish? We all know that when these two critical departments work synergistically, the company sells more, better, faster at higher profits. According [...]
Customers Above Profit – Serve and Grow
Net Promoter Score Define Your Survival Customer loyalty is vital to the survival and growth of any business. That is why many large corporations pay close attention to their Net Promoter [...]
Promoting Employee Happiness— You Kidding!
A study found that happy employees are 20% more productive than unhappy employees. In sales happiness has a greater impact, happy salespeople are 37% more productive. Organizational culture is the personality and [...]
The 5 characteristics That Make Great Leaders
What got you to your current leadership position won't keep there forever. Nothing is linear in life; Past efforts and the stroke of luck that got you to where you are today [...]
Technology Impact on Sales Organization
Technology runs our lives these days. We become so dependent on the technology around us, ranging from smartphones and tablets to laptops and computers, that we cannot seem to function without it. [...]
Coach Aggressively or Perish Slowly
The evidence for the benefits of coaching is compelling. It’s amazing how even some of the best-managed corporations in the world have little or no official training for managers. Most corporate promotions [...]
Aggressive Leadership — Poor Judgment
A good leader can inspire people to achieve objectives thought of as impossible. Leader confidence, enthusiasm, and charisma can grant mysterious powers and unimaginable courage to ordinary followers. Some leaders have better [...]
Hedge Your Priceless Older Employees
Employers should not discount their older worker’s contributions. Longtime employees possess valuable experiences along with critical knowledge that one uncovers only when the veteran employee leaves—gap awareness. Many companies thought it’s [...]
Bonus Denied — Reason Poor Organizational Culture
Should we reward a CEO who creates a corporate culture that revolves around growth mindset and inclusion, or should we pay more the CEO who drives up financial results without much consideration [...]